Lem Bingley: services
I can offer strategic advice or hands-on management in the following areas:Editorial transformation
- Editorial team guidance and management, up to and including editor-in-chief level
- Advice on restructuring or reallocating resources to support new products
- Assessment of quality, quantity and timeliness of editorial output and guidance on improvement
- Editorial resource estimation and costing for new products
- Training for editorial team members in digital techniques and methods
Product design
- Basic audience research to guide new product development
- Managing/briefing research agencies for in-depth audience research or audience workshops
- Managing requirements capture in the first stages of new product development
- New product visualisation/mock-ups/wireframes
- Managing/briefing designers or design agencies
- Training in product visualisation or requirements-capture methods
Project management
- Managing overall print, web or mobile design/redesign projects
- Liaison between business and technical teams throughout project lifecycles
- Refinement and documentation of project requirements
- Leading brainstorming sessions
- Preparation of user documentation
Social media
- Strategy guidance for ongoing social media use
- Management of short-term social media engagement projects
- Social media training